Crystal Clear Vision for Every Adventure
From MTB goggles built for the roughest trails to sunglasses designed for all-day adventures, see it all with anti-fog clarity, plus photochromic or fixed tint lenses for any condition.
Plus the only warranty covering scratches, crashes, and loss.
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Good Day Guarantee
Lifetime warranty covering scratches, crashes, breaks and even loss.
Whether your mountain bike goggles get scratched or your polarized sunglasses take a hit in a crash, we’ve got you covered. Stop stressing—spend more time making every day a Good Day.
Gear for Every Adventure
From polarized sunglasses that cut glare on bluebird days to photochromatic mountain bike goggles that adapt in changing light, our eyewear is built for extreme environments. Whether you're hiking up steep peaks or sending it down rugged trails, our anti-fog technology ensures clear vision in any condition.
We're not just about gear—we're about community. Through exclusive drops and artist-led designs, we invite everyone to turn their next day into a Good Day.
What our community says
★★★★★Used the Emily goggles for a ski trip and I couldn't be more pleased. Great visibility, snug fit, and they look awesome.
★★★★★The Emily goggles are phenomenal! No fogging, perfect vision clarity, and they're super comfortable too! Best goggles I've ever used!"
★★★★★I love my new “Emily” goggles! They have a massive field of view and the magnets make lens changes super easy. Fogging up was a non-issue.
★★★★★The Jenna sunglasses are my go-to for all my outdoor adventures! They're not only stylish but also amazingly durable. The fact that they come with a lifetime warranty just makes them unbeatable.
★★★★★The Jenna sunglasses are simply the best I've owned. The lens clarity is outstanding, and they're so comfortable. They've definitely made my days outdoors even better!
★★★★★The Melissa sunglasses are a game-changer - stylish, comfortable and they actually float! Best beach companion ever!
★★★★★The Valorie goggles are game changers, I got the All season pair and I love I can use the same goggles for summer or winter by just changing the lenses.
Ordinary People Can Make Extraordinary Change
Inspired by his mother's love of the outdoors, Jared created Good Day Optics—eyewear designed for skiers, snowboarders, mountain bikers and adventure seekers. Built for clarity, durability, and polarized performance, each pair is a tribute to those who inspire us.
Let’s celebrate life and its adventures together.